Facebook How Many Members
Facebook How Many Members
This year, 169.5 million individuals in the US-- or majority of the populace-- will certainly make use of Facebook, a 0.9% rise from 2017, according to our price quotes.
By the end of the projecting period (2022 ), we anticipate Facebook's user base to grow to 176.3 million. That's many thanks, in large component, to older demographics.
How Old Are Facebook Users?
While more youthful individuals are leaving Facebook at an even quicker rate than we previously anticipated, older age groups are accessing the social platform more-- particularly the 55-to-64 as well as 65-plus age.
" Each of those age groups will add approximately 1 million new individuals in 2018, which is significant taking into consideration Facebook's individual base all at once will enhance by only 1.6 million," claimed eMarketer elderly projecting analyst Chris Bendtsen. "What this suggests is that Facebook is including much more new older individuals than it's shedding more youthful ones."
Generally, Facebook's use among 55- to 64-year-olds will boost by 4.9% in 2018. As well as usage amongst those 65 and older is expected to increase by 6.0%.
On the other hand, Facebook's usage among those 11 and younger will decrease 9.3%, while those in the 12-to-17 age group as well as those in the 18-to-24 age group will decrease by 5.6% as well as 4.5%, specifically.
Teenagers may be changing from Facebook, yet it's still the No. 1 social media amongst millennials, Gen Xers as well as boomers.
In fact, infant boomers favor Facebook over other social apps, like Pinterest, Instagram and also specifically Snapchat. This year, we anticipate 31.9 million individuals in that cohort to use Facebook.
" Facebook is still performing well in these older age," said eMarketer principal expert Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 and also older, however Facebook remains their platform of option."
" It's where their loved ones are, as well as its functions know as well as secure," she added. "In spite of Facebook's widely publicized problems with data privacy, hacking and also phony information, most users in these age groups are still using it."