How Many People are On Facebook now
How Many People Are On Facebook Now
This year, 169.5 million individuals in the US-- or more than half of the populace-- will certainly utilize Facebook, a 0.9% boost from 2017, according to our estimates.
By the end of the forecasting duration (2022 ), we expect Facebook's user base to grow to 176.3 million. That's thanks, in big part, to older demographics.
How Old Are Facebook Users?
While younger individuals are leaving Facebook at an also faster speed than we formerly expected, older age groups are accessing the social system more-- especially the 55-to-64 as well as 65-plus age.
" Each of those age groups will certainly add approximately 1 million brand-new users in 2018, which is significant taking into consideration Facebook's user base all at once will certainly increase by only 1.6 million," stated eMarketer senior forecasting analyst Chris Bendtsen. "What this indicates is that Facebook is adding extra brand-new older customers than it's losing younger ones."
In general, Facebook's usage among 55- to 64-year-olds will certainly increase by 4.9% in 2018. And also use amongst those 65 and older is expected to boost by 6.0%.
At the same time, Facebook's use amongst those 11 and more youthful will decline 9.3%, while those in the 12-to-17 age and those in the 18-to-24 age will decrease by 5.6% and also 4.5%, specifically.
Teenagers may be shifting from Facebook, but it's still the No. 1 social network among millennials, Gen Xers and also boomers.
In fact, baby boomers prefer Facebook over various other social apps, like Pinterest, Instagram and also specifically Snapchat. This year, we anticipate 31.9 million individuals in that associate to make use of Facebook.
" Facebook is still doing well in these older age," said eMarketer major analyst Debra Aho Williamson. "It's true that Instagram is gaining strength among those 35 and older, however Facebook stays their system of selection."
" It's where their loved ones are, as well as its attributes are familiar as well as safe," she included. "In spite of Facebook's widely publicized troubles with data personal privacy, hacking and phony news, the majority of individuals in these age are still using it."