How Many Facebook Accounts are there In the World
How Many Facebook Accounts Are There In The World
This year, 169.5 million people in the US-- or over half of the populace-- will certainly use Facebook, a 0.9% increase from 2017, according to our price quotes.
By the end of the projecting period (2022 ), we anticipate Facebook's user base to expand to 176.3 million. That's thanks, in huge component, to older demographics.
How Old Are Facebook Users?
While younger users are leaving Facebook at an even quicker rate than we previously expected, older age are accessing the social platform much more-- especially the 55-to-64 and 65-plus age groups.
" Each of those age groups will include roughly 1 million new users in 2018, which is meaningful considering Facebook's user base as a whole will certainly enhance by only 1.6 million," stated eMarketer senior forecasting expert Chris Bendtsen. "What this implies is that Facebook is including a lot more brand-new older users than it's shedding more youthful ones."
On the whole, Facebook's usage amongst 55- to 64-year-olds will certainly boost by 4.9% in 2018. As well as use among those 65 and also older is expected to raise by 6.0%.
On the other hand, Facebook's usage among those 11 and younger will decline 9.3%, while those in the 12-to-17 age group as well as those in the 18-to-24 age group will decrease by 5.6% and also 4.5%, respectively.
Teenagers may be moving from Facebook, but it's still the No. 1 social media network among millennials, Gen Xers and boomers.
As a matter of fact, baby boomers favor Facebook over various other social applications, like Pinterest, Instagram and specifically Snapchat. This year, we anticipate 31.9 million people in that cohort to make use of Facebook.
" Facebook is still carrying out well in these older age," claimed eMarketer primary analyst Debra Aho Williamson. "It holds true that Instagram is gaining strength among those 35 and older, but Facebook stays their platform of option."
" It's where their loved ones are, as well as its attributes recognize and also safe," she included. "Despite Facebook's extensively publicized problems with data privacy, hacking and fake information, the majority of individuals in these age are still using it."