How Many Users Does Facebook Have
How Many Users Does Facebook Have
This year, 169.5 million individuals in the United States-- or majority of the populace-- will use Facebook, a 0.9% rise from 2017, according to our price quotes.
By the end of the projecting duration (2022 ), we anticipate Facebook's customer base to expand to 176.3 million. That's many thanks, in huge part, to older demographics.
How Old Are Facebook Users?
While more youthful individuals are leaving Facebook at an also much faster rate than we previously anticipated, older age groups are accessing the social platform much more-- particularly the 55-to-64 as well as 65-plus age groups.
" Each of those age groups will include about 1 million brand-new individuals in 2018, which is meaningful considering Facebook's customer base overall will certainly increase by just 1.6 million," stated eMarketer senior projecting analyst Chris Bendtsen. "What this suggests is that Facebook is including much more brand-new older customers than it's shedding more youthful ones."
In general, Facebook's usage among 55- to 64-year-olds will raise by 4.9% in 2018. And use among those 65 and older is expected to increase by 6.0%.
At the same time, Facebook's use amongst those 11 as well as younger will decrease 9.3%, while those in the 12-to-17 age group and those in the 18-to-24 age group will certainly decrease by 5.6% and 4.5%, specifically.
Teens may be changing from Facebook, yet it's still the No. 1 social media among millennials, Gen Xers and also boomers.
Actually, child boomers favor Facebook over various other social applications, like Pinterest, Instagram and also specifically Snapchat. This year, we anticipate 31.9 million people because mate to use Facebook.
" Facebook is still performing well in these older age," claimed eMarketer major expert Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 and also older, however Facebook remains their system of selection."
" It's where their loved ones are, and also its functions recognize and also safe," she included. "Regardless of Facebook's extensively promoted issues with data personal privacy, hacking and phony information, most individuals in these age groups are still utilizing it."