How Many People Have Facebook
How Many People Have Facebook
This year, 169.5 million individuals in the United States-- or more than half of the population-- will certainly utilize Facebook, a 0.9% rise from 2017, according to our quotes.
By the end of the projecting period (2022 ), we expect Facebook's individual base to grow to 176.3 million. That's many thanks, in huge component, to older demographics.
How Old Are Facebook Users?
While more youthful individuals are leaving Facebook at an also faster pace than we formerly anticipated, older age groups are accessing the social platform a lot more-- particularly the 55-to-64 and 65-plus age.
" Each of those age groups will include about 1 million new users in 2018, which is significant taking into consideration Facebook's customer base all at once will enhance by just 1.6 million," stated eMarketer elderly forecasting expert Chris Bendtsen. "What this implies is that Facebook is including much more brand-new older individuals than it's losing younger ones."
In general, Facebook's usage among 55- to 64-year-olds will boost by 4.9% in 2018. And use amongst those 65 and also older is expected to enhance by 6.0%.
At the same time, Facebook's use amongst those 11 and also younger will decrease 9.3%, while those in the 12-to-17 age group and also those in the 18-to-24 age will certainly decrease by 5.6% as well as 4.5%, respectively.
Teenagers may be moving from Facebook, but it's still the No. 1 social network among millennials, Gen Xers as well as boomers.
In fact, infant boomers favor Facebook over other social applications, like Pinterest, Instagram and also particularly Snapchat. This year, we anticipate 31.9 million individuals because associate to make use of Facebook.
" Facebook is still executing well in these older age," said eMarketer major analyst Debra Aho Williamson. "It holds true that Instagram is gaining strength amongst those 35 and older, however Facebook stays their system of selection."
" It's where their friends and family are, and its features are familiar and safe," she included. "In spite of Facebook's extensively publicized issues with information privacy, hacking and fake news, the majority of individuals in these age groups are still utilizing it."